Making its debut on Sainsbury’s shelves across the country, Nude popcorn is a new player in the UK snack market. Working in partnership with Tyrrells, we're proud to have created all branding and marketing material.
With a promise of 'nothing to hide', this new popcorn combines great flavour with low-calorie and gluten-free credentials - conveyed through a bold, spirited brand, tailored to body-conscious young females.
Armed with a bespoke handmade typeface, vibrant colour palette and playful messaging strategy, The Nude Popcorn Company benefits from a striking identity that stands out on supermarket shelves and online.
Our lead designer Carrie said:
“This was a great project to work on, and we really enjoyed the collaboration with the team from Tyrrells. We love packaging design and I'm really proud that our brand is being backed by a retailer with the stature of Sainsburys!”
To find out more or to try us for size, say firstname.lastname@example.org