If we’re hiring, talking, blogging or launching - you’ll find out here.

Category
Thinking
Heritage is a beautiful thing, but it can also be a heavy weight. Understanding how to harness the joyful parts of your university's history and manage the more sensitive moments is important. And feeding that back into your brand strategy can go a long way towards future-proofing your brand in a modern world.
Talking
What is a digital sales tool, and how exactly has it helped generate impressive sales revenues in the property market? Phil and Andy explain how technology developed in-house at Fluid has revolutionised the sales process in retirement villages across the UK.
Talking
At the end of last year, we restructured our teams here at Fluid, forming our brand new Campaigns & Content team. Discover how we have combined traditional print skillsets with digitally-focused specialisms to create a powerful team ready to take on blended campaign work.
Blogging
Warning: devilishly handsome Flux studio photography contained within...
Talking
Ever wondered what goes into a product launch? From strategic positioning to naming and identity – Carrie, Ed and Jamie discuss how we approached a new product launch for our client GardX. 
Blogging
What does it take to transform an empty industrial lot in an old mill, into a multi-purpose photography studio in just 10-weeks? Jamie spills the beans on the process...
Hiring
We've just welcomed Ellie, Chris and Liv to the Fluid team – strengthening our Performance & Innovation, Campaigns & Content and Websites & Systems propositions respectively.
Blogging
You may have already seen SDL Property Auctions myth-busting characters. But what exactly goes into creating them? Maisie, our resident CGI artist, explains all...
Blogging
Just over a year ago, we asked Poppy to be our champion for equality, diversity and inclusion. Here, she reflects on the progress we've made to ensure Fluid is a welcoming and accommodating place to be for everyone that walks through our doors - from recruitment processes, environment upgrades and social gatherings.
Talking
This is Sheryll, our amazing Finance Manager. Her caring and giving nature has earned her the title of Fluid's 'culture champion' of the year for 2023. She's here to tell you what on earth a culture champion is, and why she has been crowned.
Talking
In the property and developments sector, community engagement is of the utmost importance when building brands. Here, Phil draws on 20 years of experience in naming and branding retirement villages, to explain how engaging with local people can enrich the success of property developments and help reduce friction in local communities.
Talking
We’ve been keeping a secret, but it’s just too exciting not to share. We're expanding. Say hello to our new multi-purpose photography and film studio...
Thinking
While governments scramble to set (and stick to) sustainability targets, the general public is becoming more attuned than ever on the sustainability topic. And it’s not just impacting brand allyship and buying trends on consumer goods, it’s also becoming a key decision factor in the realm of higher education. Carrie looks at the UK universities leading the way.
Blogging
We've always opened our studio doors to young creatives looking for hands-on agency experience. Post-graduates, in particular, find that spending time at an agency like Fluid can help build their CVs and enhance their employability. Here, Will Bagnall talks about his recent experience in the Strategy & Creative team...
Winning
Our client, the National Forest Adventure Farm, has been shortlisted for three industry awards, including best digital presence.
Blogging
Say hello to Liv. She joined us on work experience back in 2021 before coming back to do her degree apprenticeship in conjunction with Aston University. She's our resident animal lover, often found dog whispering in the studio between curating content for our social clients.
Winning
Last week, we opened our studio doors for the first Festive Evening with Fluid, in aid of raising money for YMCA Derby, Safe & Sound, Cancer Research UK and Macmillan Cancer Support.
Thinking
Every bit of creativity. Every campaign delivered. Every brand. Every website. Every bit of code, every second of footage, every cup of tea. It’s all down to the passion and dedication of the team we’ve built here at Fluid. So it’s only right we tell the Fluid story through their eyes. Twenty special stories, as told by our team.
Thinking
How do you choose just twenty milestone moments, when you have a history as rich as Fluid’s? We’ve given it a go. Pivotal projects, milestone moments, and some unbelievable anecdotes are loaded and ready…
Winning
SDL Property Auctions swept up at The Negotiator Awards 2023. Find out more about their win, and watch Phil explain how we built a brand that became the foundation of their award-winning marketing campaigns.