Fluid Ideas Midlands Creative and Digital Marketing Agency

National Forest Adventure Farm

Driving ROI through social media, digital marketing and intergalactic travel.

Creative and courageous

The National Forest Adventure Farm isn’t just one of the Midlands’ most-loved family attractions. They’re also one of the most creative and courageous clients that we’ve had the pleasure to partner with. After being selected to manage all paid and organic digital marketing and social media in January 2018, our relationship has grown to include a number of firsts for the family attraction industry.

Project summary


National Forest Adventure Farm




Social media
Digital marketing


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Work that works

Sometimes the stats speak for themselves. And regardless of the 78% increase in social web traffic, the significant boost in social engagement and the leap in targeted search engine traffic, we’re most proud of the proven 48% year-on-year increase in online ticket sales. It’s all testament to a trusting client, believing in a bold creative strategy and blended digital and social plan.
increase in online ticket sales
increase in social website traffic
increase in Google Ads traffic
increase in overall web traffic

Industry firsts. Lots

Whether it’s the world’s first interactive live-streamed scare event, online Easter egg hunts, Snapchat AR lenses or socially-driven dinosaur dig-fests, we’ve been doing things differently since the day we first met The Farm. And despite the past eighteen months of new ideas and innovations, it’s all been gazumped thisSummer by Crumpet the cow, and his intergalactic voyage to the edge of space, which is now being relived in virtual reality by countless joyful kids.
"We were immediately impressed with the new ideas Fluid brought to us, and it’s all working very well. Cage Fright especially was very different… I don’t think anyone’s done anything quite like it before. Digital marketing is hugely important, and Fluid have proven to be very responsive and great to work with."
Tom Robinson, National Forest Adventure Farm